Office Hours: What’s the Best Org Chart for a Successful Design Firm?
March 20, 2025
For members and partners only: Is there one right way to organize your firm? While some DLN Members operate large offices with designated “studios,” others have employees who specialize in one skill. What makes the most sense for your firm? And where does contract work come into play? Join DLN Members Janice Parker, Frank Ponterio, Barbara Lowenthal, and Chris Goddard—who operate highly differentiated yet equally successful firms—and a group of your peers to discuss what makes the most sense for your work, market, scale, and longterm goals.
Frank Ponterio, founder of his namesake firm in 1994, is a Chicago- and Florida-based designer known for crafting bespoke environments that reflect his clients’ lifestyles. With an innate ability to understand both people and spaces, he brings a refined yet approachable sensibility to every project. Dedicated to creating timeless interiors, Frank and his team go beyond expectations, ensuring each space is as enduring as it is exceptional.
Janice Parker is an award-winning landscape architect known for her timeless, site-sensitive designs that blend artistry with ecological stewardship. As the founder of Janice Parker Landscape Architects, she has shaped residential and public spaces with a deep commitment to innovation and sustainability.
Chris Goddard, founder of Goddard Design Group, leads a Northwest Arkansas-based firm specializing in high-end residential and commercial projects. With a commitment to excellence and a keen understanding of his clients’ visions, Chris and his team create interiors that are both timeless and distinctive, blending luxury with functionality.
Barbara Lowenthal is a seasoned design professional recognized for her expertise in creating elegant, thoughtfully curated interiors. With a keen eye for detail and a deep understanding of spatial harmony, she brings a refined approach to every project.